Empowering Investors

Financial education

Making saving accessible to all is a key social challenge.

The AFG is actively involved in the national financial education strategy spearheaded by the Banque de France, which aims to enhance financial literacy from an early age. Its educational guide, 12 Principles for Saving and Investingoffers both savers and professionals a clear framework, organized around four essential questions to consider, four key concepts to grasp, and four practical tips for making informed financial decisions. Additionally, the guide Sustainable Finance. 9 questions to understand introduces individuals to the principles of responsible investment.

Through its social media campaigns, the AFG strives to reach a broad audience, emphasizing the importance and benefits of saving for the future.

Infographic illustrating employee savings outstandings in France. On the left, an icon representing a hand holding a euro coin accompanies the text '34 Mds€ of outstandings in PER Collectif'. On the right, a similar icon accompanies the text '€166 billion in company savings plans (PEE)'.

Providing Accessible Savings Solutions for All

The primary mission of asset managers is to grow the capital entrusted to them by investors. They construct diverse portfolios in which your savings are strategically invested. Whether it’s through a life insurance policy or a PEA (Plan d’Épargne en Actions), an asset manager is diligently working behind the scenes to manage and optimize your savings.

Diagram with a central bubble indicating “French asset management” linked to bubbles representing each savings scheme enabling the French to save and invest: 

- employee savings: more than one employee in three benefits from an employee savings scheme
- retirement savings: 10 million French people have a PER (retirement savings plan) 
- life insurance: 40% of French households have taken out a life insurance policy 
- plan d'épargne avenir climat (climate future savings plan): capital must be invested to finance projects linked to the ecological transition 
- PEA (share savings plan): 6.4 million French people have a PEA. 
- PEA jeunes: a tax-advantaged way of buying and selling company shares.
- PEA-PME: More than 270,000 PEA-PMEs in France, with total assets of nearly €113 billion.